Which Way to Brand Video is Right for You?

Posted by vitomy on July 31, 2011  0 Comments

Every small business needs as much help as it can get for brand recognition. Larger companies that have the benefit of years of branding efforts tend to easily outshine smaller, lesser known companies and products, and the competition with similar small businesses is always fierce. For these and other reasons, small businesses need to be strategic with their branding efforts. Since it plays a role in determining whether or not...

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Give Direction with an Online Video Player

Posted by vitomy on July 30, 2011  0 Comments

Your custom video player is more than just a platform for showing off your best in marketing video content. That’s a pretty awesome feature too and is of course the main function of your online video player, but why settle for just showing video content when the player is also meant to be used as a powerful tool for marketing and sales efforts? It was partly designed for this reason so do it justice by directing viewers into...

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Online Video Basics for Marketing Videos

Posted by vitomy on July 29, 2011  0 Comments

Once your marketing and production crews have created those video masterpieces, it’s time to decide where to show them. Whether you used video making software to produce the videos yourself or paid someone else to do it, the marketing power of those assets goes beyond the quality of their content. They need to be shown in the right places or you might not reach your target market, marketing videos should be branded in more...

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Sample Players from the Vitomy Office Competition – Week 6

Posted by vitomy on July 28, 2011  0 Comments

Here at the Vitomy office we decided to have a little friendly competition every week to see who could make the most creative Vitomy custom video player.  This week in the competition the challenge was to create a player specifically for the purpose of being embed into a website.  The winner in week 6 is the “DigitalAssetManagement.com orange Player.”  Do you think we got it right?  Do you think you could create...

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Going Beyond Your YouTube Channel with a Custom Video Player

Posted by vitomy on July 27, 2011  0 Comments

YouTube is THE video watching site. There are others, but this social media giant is one of the most popular sites on the Internet. It plays a major role in the video content marketing campaigns of many businesses and quite a few just stick to using YouTube for showing their marketing videos. With millions of users to connect with, the ability to sign up for a free account, and the fact that the videos turn up in search results,...

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Using Branded Video to Promote Your Technology Systems with Screencast Demos

Posted by vitomy on July 27, 2011  0 Comments

Screencast videos are a great way to convey information about your software technology systems through branded video. Screencasts can be used for sales, promotions, training and marketing videos. There are basically two purposes for screencast demos, either to “train” or to “show how it works.” Show how it works – Screencast demos are a very simple and effective form of branded video to communicate the benefits of your...

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Vitomy Video Player Design Prezi

Posted by vitomy on July 25, 2011  0 Comments

Wondering if there is a video player out there for your small business that is fully customizable and easy to use?  Have no fear, Vitomy is here. View the Prezi presentation to see How to Create a Custom Branded Video Player in 10 Easy Steps

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Using a Custom Video Player in Social Networks

Posted by vitomy on July 25, 2011  0 Comments

Social networks are those Internet sites that are driven by users. Unlike websites that contain static pages but have no room for comments, the input and thoughts of users make up the majority of content on social network sites. Think Facebook, YouTube, Twitter, forums, and blogs. Now, take into account that they are the primary way in which people interact when using the Internet and you get an idea of how important these sites...

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Custom Video – Not Your Grandpa’s Newspaper Ad!

Posted by vitomy on July 22, 2011  0 Comments

When your grandpa picked up the daily newspaper, it wasn’t just something nice to read while enjoying his morning coffee. It happened to be one of the only sources for news. He also got a lot of his entertainment and news from the radio, or even by watching short films at the movie theater, but that newspaper was always the essential, daily media source. For that reason, companies advertised in newspapers like they were...

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Sample Players from the Vitomy Office Competition – Week 5

Posted by vitomy on July 21, 2011  0 Comments

Here at the Vitomy office we decided to have a little friendly competition every week to see who could make the most creative Vitomy custom video player.  The winner in week 5 is the “Laser Lights, Pyrotechnics and SaaS Player.”  Do you think we got it right?  Do you think you could create one that could topple our champion?  Leave a comment below or contact us. Premium subscribers are welcome to throw your hat...

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